Tag: Sourdough

Pinsa, Perfected: Virtue New Ready-for-Retail Flatbreads Range

Virtue is bringing our popular pinsa romana flatbreads to the retail shelf with a brand-new, ready-for-store range designed specifically for independent retailers who want standout products without complication. Naturally fermented, light and crisp, these pinsa flatbreads deliver genuine chef quality with the flexibility modern shoppers expect. Three SKUs lead the launch, each crafted to earn […]

New Year, New Menu! Why put ambient products on your Menu in 2026?

As we move into 2026, hospitality operators are rethinking menus with a sharper focus on efficiency, consistency, and standout quality. Guests still want indulgence and authenticity, but kitchens need smarter systems that protect margins and reduce pressure during service. If pizza plays any role on your menu, one upgrade deserves serious attention this year: ambient […]